Identity | Blue Route Mall

At Identity we strive for the very simple things in life. Things that make hearts flutter, heads turn, knees weak. We are all about the edge of cutting edge, fever-inducing fashion mixed with those basic essentials that every wardrobe needs, wants and must have. And we try to make the hottest selection of items affordable to everyone who's anyone. And that's all of us.

  • First Floor - Shop F234
  • 081 171 0519
  • Mon - Fri: 9am - 7pm
    Sat: 9am - 7pm
    Sun & Public Holidays: 9am - 5pm

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